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Field of Mars Environmental Education Centre

Field of Mars Environmental Education Centre

Experience Engage Enable

Telephone02 9816 1298

Campaign program

Teacher checklist


Your school or local site


DoE $24 per student - GST free

Non-gov school $34 per student - GST free, minimum charge $700

Term 1 - Catholic school Weeks 3 to 7 cost = DoE cost - GST free, minimum charge $700

Risk assessment

Risk management plan

COVID-19 safety plan

School preparation

Please provide one learning space, with an IWB/projector, for all participating classes for the duration of the day. The space needs to accommodate multiple classes. 

Students should bring headphones.

Ensure all class teachers have visited the site and are familiar with the route from school to it.


Participants will be bushwalking during the day in rugged terrain.

This excursion may not be suitable for people who have recently been unwell.


Backpack, medication, low-waste food, water bottle, sunblock, raincoat, hat, sturdy shoes, mask.

Students wear reusable name tag and sports uniform.


Preparing for an excursion

Parent/carer helpers

Optional one parent per class, no siblings. Closed shoes essential.

Check COVID-19 restrictions.

Medical or special needs

Notify EEC staff prior to incursion. 

Students, staff and visitors must not attend if unwell, even with mild symptoms. 

Extreme or wet weather

Days predicted to be above 35ºC, high winds, extreme bush fire danger and dust storms may result in the incursion being modified, postponed or cancelled. 


Cancellations with less than four school weeks' notice will incur a $500 administration fee. This does not apply to cancellations due to weather or fire danger.

Suggested timetable

Actual times may vary. Timetable is suitable for up to three classes.



9.15 - 9.45

Introduction at school

9.45 - 10.15

Recess and toilets

10.15 - 1.00

Planning walk, storyboarding 


1.00 - 1.30

Lunch and toilets at school

1.30 - 2.00


2.00 - 2.30 Campaign showcase
2.30 - 2.45 Pack up 

Learning activities

Campaigns use powerful persuasive texts to captivate and position their target audiences. Students will learn how to create appealing video imagery, sound and persuasive words to inspire, motivate and educate. Students will create a sustainability or nature-based video campaign to encourage connections to nature focusing on the bushland or natural areas in or close to their school.


Students will be introduced to design methodology for creating an engaging text and video based campaign. Students will deconstruct an existing campaign and learn how point of view is shaped in environmental campaigns through the use of digital camera work, composition, editing, sound and persuasive language.  



On a walk through local bushland students will brainstorm campaign ideas, scout filming locations and develop a word bank of persuasive language. Students will work in pairs to storyboard ideas for a digital campaign.


iPads and tripods will be taken outside to record footage in multiple locations using a variety of camera angles for an engaging campaign.

Post production


During this session the students will review, sequence and edit their footage recorded in the field. Students will use iMovie or Clips on an iPad to edit their campaigns. Text and soundtracks will also be added to their film to create a persuasive campaign. 

Campaign showcase

Students will have an opportunity at the end of the day to share their campaigns on the big screen with the rest of their peers. 

Optional pre-incursion activities 

Campaign examples

Ask the students to describe a campaign. View examples of environmental campaigns such as Together Possible and We Are All Connected by the World Wildlife Fund and Nature is Speaking by Conservation International. Develop a word bank of words used in campaigns to persuade the audience. 

Filmmaking techniques

All filmmakers use a range of filming techniques to make their campaigns interesting. These techniques include the style of camera shots, camera angles, persuasive language and music. View the videos on filmmaking with a handheld device on YouTube and tips to using different camera angles and shots. Identify the shots and camera angles using the Filmmaking techniques PDF.

A range of videos are available on the Field of Mars website to assist students in preparing for filming.  The videos were created for our Documentary program however the information is relevant for campaign making.

Syllabus outcomes and content

English K-10 Syllabus (2012)


A student:

  • communicates effectively for a variety of audiences and purposes using increasingly challenging topics, ideas, issues and language EN3-1A 
  • composes, edits and presents well-structured adn coherent texts EN3-2A
  • uses an integrated range of skills, strategies and knowledge to read, view and comprehend a wide range of texts in different media and technologies EN3-3A


  • plan, rehearse and deliver presentations, selecting and sequencing appropriate content and multimodal elements for defined audiences and purposes, making appropriate choices for modality and emphasis 

  • compose imaginative and informative texts that show evidence of developed ideas

  • compose texts that include sustained and effective use of persuasive devices, eg texts dealing with environmental issues 

  • compose increasingly complex print, visual, multimodal and digital texts, experimenting with language, design, layout and graphics 

  • recognise the effect of multimedia elements, eg film techniques, animation, voice-overs, sound effects, framing, close-ups

Other syllabus links

Learning experiences will also support but not explicitly teach the following outcomes and content.

Geography K-10 Syllabus (2015)

A diverse and connected world

English K-10 Syllabus © NSW Education Standards Authority (NESA) for and on behalf of the Crown in right of the State of New South Wales, 2012

Geography K-10 Syllabus © NSW Education Standards Authority (NESA) for and on behalf of the Crown in right of the State of New South Wales, 2015